Author: Gianpaolo Lorusso

The top international news on Pay Per Click from May 22 to June 26, 2020, commented by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp    Here are the links to the commented news: Videos of Paid Search Association Conference 2020 are now...

The top international news on Pay Per Click from May 8 to 22, 2020, commented by Gianpaolo Lorusso, the founder of ADworld Experience, and Byron Tassoni Resch, Deliveroo’s Search Engine Marketing Manager. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp    Here are the links to the commented news: 4...

The top international news on Pay Per Click from April 24 to May 8, 2020, commented by Gianpaolo Lorusso, the founder of ADworld Experience, and Nils Rooijmans, Dutch PPC veteran and sharing his scripting knowledge at nilsrooijmans.com. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp    Here are the...

The top international news on Pay Per Click from April 10 to 24, 2020, commented by Gianpaolo Lorusso, the founder of ADworld Experience, and Purna Virji (Microsoft), one of the best known PPC specialists in the World and “US Search Personality” for 2019. Subscribe our channel...

The recently constituted Paid Search Association is dedicated to advancing the Pay Per Click industry by encouraging communication, learning, collaboration, diversity and high ethical and business standards. Paid Search Association Conference 2020 is intended to give all PPC professionals a (free) occasion of high level support and update during...

As every year, Hanapin Marketing draws up a ranking of the World's most influential online advertising specialists. This list has always been made up almost entirely of American Professionals. Not that I have nothing against US PPC Pros. On the contrary. I think USA is for...

The top international news on Pay Per Click in weeks from March 27 to April 10, 2020, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience, and Brandon Doyle, CEO of Wallaroo Media, a US digital marketing agency with clients like...

The top international news on Pay Per Click in weeks from March 13 to 27, 2020, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience, and Navah Hopkins (Hennessey Digital, former Wordstream), one of the 25 most influent PPC specialists in...

The top international news on Pay Per Click and Conversion Rate Optimization in weeks from February 29 to March 13, 2020, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience with Lars Maat (Maatwerk Online), one of the best known Dutch...

Corona Virus 1 - Adworld Experience 0, and kick off again. Given the evolution of the situation, we decided to postpone the event to October 15 & 16, 2020, when we plan to balance the score with this invisible, but aggressive enemy (3/13 UPDATE:...