Here we publish the interview to Brad Geddes, one of the most renowned AdWords experts in the world (and first Google aknowledged seminar leader wordly), who will held at ADworld Experience 2015 a full day advanced seminar on the 4/16 and expose a case history...
Google is updating just now setting options of new display campaigns in AdWords accounts. If you create a new display campaign in the updated accounts you may see a screen like this: Basically these are the same options that were there before, but made a little more...
Statistics say that the Internet is one of the few advertising channels in which Italian firms investments still increase rather than decrease (source: Nielsen). However, investments in online advertising are currently about 13% of those in television. TV still remains the main medium to invest in for...