Here are AdWords, Facebook Ads, Linkedin & CRO Video-Courses/Cases from adwexp18

Videos of the advanced Pay Per Click courses and case histories presented at ADworld Experience are now available in our Online Shop. There are 1.5h or 45 minutes seminars on AdWords, Facebook Ads, Linkedin Ads & CRO + 30 minutes real PPC and Conversion Rates Optimization video-cases. Among the speakers some of the World’s leading […]

PPC World News Live #17

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from December 16 to 23, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: New Analytics reports to better track users behavior on our site […]

PPC World News Live #16

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from December 2 to 16, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: 9 Landing Page templates quality sources https://www.wordstream.com/blog/ws/2017/12/04/landing-page-templates AdWords Updating times for […]

PPC World News Live #15

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from November 18 to December 1, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: Black Friday data coming directly from Google https://www.thinkwithgoogle.com/consumer-insights/black-friday-shopping-trends/ Customer Match lists now matching telephone numbers and postal […]

PPC World News Live #14

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from October 27 to November 13, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: How to multiply x3 conversion rates in AdWords with… Facebook Ads http://www.wordstream.com/blog/ws/2017/10/30/adwords-conversion-rates Guide to lead gen calls […]

PPC World News Live #13

The top international news on Pay Per Clic and Conversion Rate Optimization in week from October 20 to 27, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: Small Guide to Facebook Ads automatic alerts https://revealbot.com/blog/facebook-ads-automation-guide/ New geotargeting functions for AdWords ads & in-store visit tracking https://adwords.googleblog.com/2017/10/local-and-omni-channel-marketing.html […]

PPC World News Live #12

The top international news on Pay Per Clic and Conversion Rate Optimization in week from October 13 to 20, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: Do structured campaigns work best? https://3qdigital.com/blog/really-streamline-adwords-account Why branding campaigns are important http://www.ppchero.com/why-brand-ad-campaigns-are-important/ New Tag Manager triggered functionality to track […]

PPC World News Live #11

The top international news on Pay Per Clic and Conversion Rate Optimization in week from October 6 to 13, 2017, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: Scripts now available in the new AdWords interface https://searchengineland.com/adwords-scripts-now-available-new-adwords-interface-284013 Bing launches its own maximize clicks bidding strategy https://searchengineland.com/bing-ads-launches-automated-bid-strategy-maximize-clicks-284248 […]

PPC World News Live #10

The top international news on Pay Per Clic and Conversion Rate Optimization in week from September 29 to October 6 commented live by Gianpaolo Lorusso, the founder of ADworld Experience. Links to commented news: AdWords launches new Showcase Shopping Ads (only in the new AdWords UI) https://support.google.com/adwords/answer/7316325?hl=en Infographic on Linkedin Ad targeting options https://izea.com/2017/09/15/linkedin-ad-targeting-options/ Margin […]

Better AdWords goal tracking (thanks to Apple ;-)

There are a couple of important news in how AdWords tracks and reports conversions. First of all, Google Analytics started to save new cookies (_gac) with AdWords GCLID auto-tagged data in order to comply with new Intelligent Tracking Prevention functionality announced by Apple last June, which could have blocked users tracking in Safari (look for more […]