PPC World News Live #30

PPC World News Live #30

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from  October 5 to 19, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience.

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Links to commented news:

New first party FacebookAds pixel to better track Safari users

New conversion and engagement metrics in video campaigns 

Using Analytics reports to optimize Google Ads

A script to check parallel tracking functionality

New predefined report on landing pages in report editor

New targeting category for Smart TV in video ads

New look and data for “shopping insights” (in US)

All the possible automatic ad extensions in Google Ads

If there is something unclear or I have said a few bits, please comment below 😉

Ciaoo e…
May the ROI be with you!

Gianpaolo Lorusso
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