The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from October 5 to 19, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience.
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Links to commented news:
New first party FacebookAds pixel to better track Safari users
New conversion and engagement metrics in video campaigns
Using Analytics reports to optimize Google Ads
A script to check parallel tracking functionality
New predefined report on landing pages in report editor
New targeting category for Smart TV in video ads
New look and data for “shopping insights” (in US)
All the possible automatic ad extensions in Google Ads
If there is something unclear or I have said a few bits, please comment below ;-)
May the ROI be with you!