Posts

PPC World News Live #31

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from October 19 to December 3, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp  Links to commented news: Bing Ads introduces Linkedin Ads audiences targeting https://advertise.bingads.microsoft.com/en-us/blog/post/october-2018/a-smarter-way-to-target-your-audience-with-bing-ads-and-linkedin New functions […]

PPC World News Live #30

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from  October 5 to 19, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp  Links to commented news: New first party FacebookAds pixel to better track Safari users https://www.cpcstrategy.com/blog/2018/10/facebook-pixel-update/ […]

PPC World News Live #29

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from September 15 to October 5, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp  Links to commented news: Comparison Shopping Sites enter Google (EU antitrust fine first […]

PPC World News Live #28

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from August 31 to September 14, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp  Links to commented news: A script to detect anomalies in hourly spend in […]

PPC World News Live #27

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from July 27 to August 31, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp  Links to commented news: Google is removing the possibility to prevent display ads […]

PPC World News Live #24

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from June 1 to 21, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: How to set AdWords campaigns in e-commerce starting from zero (or […]

PPC World News Live #22

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks February 23 to May 18, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: New functionalities coming in AdWords (finally, timeline notes!!!) https://searchengineland.com/google-adwords-notes-recommendations-account-performance-score-293998 New targeting […]

PPC World News Live #21

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks February 2 to 23, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: Quora is investing quite a lot on Ads https://business.quora.com/Expanded-Suite-of-Targeting-Options-for-Quora-Ads How to create […]

PPC World News Live #19

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from January 5 to 19, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: 1/4 of the global advertising spend goes to Google or Facebook […]

PPC World News Live #18

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from December 23, 2017 to January 5, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp Links to commented news: Facebook data on mobile advertising influence on conversions (mobile […]