The State of PPC in Europe (SURVEY)

Videos & slides of ADworld Experience 2015

Videos & slides of ADworld Experience 2015

Videos and slides of ADworld Experience 2015 and advanced seminars of 04/16/15 are now available in our online shop. Some cases are free to download. Here is a brief summary of all case stories presented in this edition:

  1. Enhanced e-commerce Analytics & AdWords (Dara Fitzgerald) – Winner of ADWEXP SEM Award 2015
    How to setup and which advantages can offer the enhanced version of e-commerce Google Analytics in correlation with AdWords campaigns;
  2. Advanced targeting tactics (Brendan Almack & Alan Coleman) – 2nd most voted case
    Using Dynamic Search Ads in combination with Search Remarketing, URL parameters and bid multipliers;
  3. Selling cars with AdWords (Zbigniew Nowicki) – 3rd most voted case
    The award winning local search campaign strategy developed for Mitsubishi in Poland;
  4. Cutting cost by 50% (Jennifer Bölitz & Maik Metzen)
    How to severely cut the budget in a running account without destroying its performances in terms of conversions;
  5. Bid Management Systems benchmark (Lauryan Feijen)
    Which are the main PRO and CONS of the most widespread platforms on the market;
  6. Shopping Campaigns DOs & DONTs (Sergio Borzillo)
    Best practices for Products Listing Ads coming from a variety of real campaigns;
  7. Cross Channel Remarketing (Rocco Baldassarre)
    All the power of Facebook lookalike audiences and Twitter ads joined with AdWords;
  8. Increase profits though AD testing (Brad Geddes)
    Real cases of ads tests & customizations that dramatically increased campaigns performances;
  9. AdWords Automation (Evert Veldhuijzen)
    Some very useful automations for your account and why to use them;
  10. Right message, right time, right customer (Gemma Howley)
    Data driven AdWords automation cases for big retail industry campaigns;
  11. Not only e-mail Retargeting (Florian Werner) – FREE
    Targeting your site’s visitors with personalized messages even before they register online is possible. With Remintrex;
  12. Tavola Rotonda finale (with speakers + Wijnand Meijer and Matthias Weth) – FREE.

Advanced Seminars

  • Advanced AdWords (Brad Geddes)
    The full 6h video of the Advanced AdWords Seminar by Brad Geddes (the first Advanced AdWords Seminar Leader appointed by Google itself in the world).
  • Advanced Analytics (Dara Fitzgerald)
    The full 6h video of the interactive Advanced Analytics Seminar by Dara Fitzgerald (Measurelab), one of the most renown UK Analytics experts. No slides, only live interactions with the real GA interface.

Buy 3 or more single case videos and you will receive a 10% discount. Spending more than 300€ you will get an extra 20% discount.

With the release of 2015 edition videos we halved prices or freed cases from previous editions. You are better to give a look to our shop.adworldexperience.it

Gianpaolo Lorusso
info@gplorusso.it
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