PPC World News Live #18

PPC World News Live #18

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from December 23, 2017 to January 5, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience.

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Links to commented news:

Facebook data on mobile advertising influence on conversions (mobile & desktop)

6 examples of top performing landing pages from Klientboost

Dynamic Search Campaigns will work at group level within the first quarter of 2018

The best Facebook campaigns seen in 2017 (according to AdEspresso)

The most important AdWords innovations in 2017

Facebook Ads introduces a new campaign budget optimization function

The effects of removing 30% daily budget removal in AdWords

If there is something unclear or I have said a few bits, please comment below šŸ˜‰

Ciaoo eā€¦
May the ROI be with you!

Gianpaolo Lorusso
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