The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from March 8 to 22, 2019, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience and Michelle Morgan, Director of Clien Services at Clix Marketing (one of...
A former Google employee (who must remain of course anonymous) unveiled us the original algorithm used for Quality Score calculation in AdWords. Our source, who we will call April F., explained us that the quality score not only sets the cost per click (the higher the...
This week, Google has released several new AdWords features: - Officially released a new quality score algorithm; - Review extensions are available also for Italian accounts; - Since October 30, it will be possible to manage location extensions only at campaign level - In 2014, new campaigns with product...