10 Mar Jeff Sauer Analytics Masterclass at ADworld Experience 2017
I got in touch with Jeff last year for adwexp16 and had the pleasure to meet him personally because he was travelling around Italy in the period of the event and we were so lucky to have him among the PPC round table knights.
This year when I started thinking about international web marketing professionals to involve in the next edition his name came to my mind immediately, considering his answers and questions in adwexp16, as he was one of the cutest experts we have had in our panels.
Jeff has been creating web sites since he was 14, becoming a full time Internet marketer in 2005. Since then, he has helped grow his company, Three Deep Marketing by 500% to $6 million in revenues, being named to the Inc 5000 list for 2010, 2011, 2012 and 2013 and working with some of the biggest brands in the world. His latest project, Jeffalytics, is an analytics consulting & Training company.
On April 13th advanced seminar he will talk about analytics tools & strategies in measurement and planning for paid media campaigns.
On April 14th his case history will be on using paid media to fuel his own latest product launch. In particular he will show how to set measurement planning, targeting, remarketing and show some landing page strategies. This case studies is based not only on what worked for the launch, but also on what failed to gain traction and lessons learned for the future.
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