The top international news on Pay Per Clic and Conversion Rate Optimization in weeks February 23 to May 18, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience.
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Links to commented news:
New functionalities coming in AdWords (finally, timeline notes!!!)
New targeting option for Trueview Video Ads (Reach)
Dinamyc Search Ads Best Practices
Comparing AdWords attribution models
GDN Targeting options you should give a try to
The best 20 A/B Tests you can run for an e-commerce
New automated Shopping campaigns optimized for conversions (to test!)
New placements for video ads on Facebook
Breaking down Enhanced CPC
41 inspiring examples to optimize your landing page
ADworld Experience 2018 videos are online
If there is something unclear or I have said a few bits, please comment below ;-)
May the ROI be with you!