The State of PPC in Europe (SURVEY)

PPC World News Live #22

PPC World News Live #22

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks February 23 to May 18, 2018, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience.

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Links to commented news:

New functionalities coming in AdWords (finally, timeline notes!!!)

New targeting option for Trueview Video Ads (Reach)

Dinamyc Search Ads Best Practices

Comparing AdWords attribution models

GDN Targeting options you should give a try to

The best 20 A/B Tests you can run for an e-commerce

New automated Shopping campaigns optimized for conversions (to test!)

New placements for video ads on Facebook

Breaking down Enhanced CPC

41 inspiring examples to optimize your landing page

ADworld Experience 2018 videos are online

If there is something unclear or I have said a few bits, please comment below šŸ˜‰

Ciaoo eā€¦
May the ROI be with you!

Gianpaolo Lorusso
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