PPC World News Live #44

PPC World News Live #44

The top international news on Pay Per Clic and Conversion Rate Optimization in weeks from May 17 to June 27, 2019, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience and Michelle Morgan (Clix Marketing), one of the best PPC Specialists in the world. Subscribe our channel for new episodes: https://youtube.com/subscription_center?add_user=adwexp

Here are the links to the commented news:

GoogleAds Now Lets You Sort Your Campaigns

Frederick Vallaeys Book for PPC Rockstars is Out! Digital Marketing in an AI World

Local inventory ads out of beta in Microsoft Ads (US market only)

Now conversion actions to bid for in Google Ads can be set at campaign level

Is Facebook Ads Interest Targeting Expansion really effective? A $1,000 Experiment (& what about Google?)

Responsive Search Ads: The Latest Data Insights

GoogleAds will sunset Portfolio ECPC & Target Spend for Max Clicks bidding strategies too (after Search Page Location & Outranking Share)

Will YouTube Lead Form Ads be the next big thing in GoogleAds Video Ads?

Why Smart Bidding and Last-Click Attribution are a Dangerous Combination

Improvements to local campaigns and new in-market segments


May the ROI be with you! 😉  

Gianpaolo Lorusso
[email protected]
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