PPC World News Live #68

PPC World News Live #68

The top international news on Pay Per Click in weeks from March 27 to April 10, 2020, commented in a live video by Gianpaolo Lorusso, the founder of ADworld Experience, and Brandon Doyle, CEO of Wallaroo Media, a US digital marketing agency with clients like Disney, IKEA, Gatorade etc.

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Here are the links to the commented news:

Key performance shifts due to covid-19 across Google Ads, Facebook Ads & Amazon advertising

Microsoft Advertising covid-19 insights & trends data

How covid-19 impacted social ads for E-commerce (data & predictions)

Updated Google Ads benchmarks for all main industries during Covid-19

Setting up a Microsoft Audience ads campaign (including Linkedin profile targeting)

Nominate The Paid Media Experts Who Have Been Influential In Your Career

An overview of what Twitter Ads targeting options may offer to advertisers

A real case story about how different #FacebookAds formats worked (Carousel with 2 or 7 images + collection)


May the ROI be with you! 😉

Gianpaolo Lorusso
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